Product Builder · Independent
Product definition, UX/UI, architecture, and full-stack development for complete digital platforms.
I take ambitious ideas and turn them into digital products people actually feel. Strategy, design, code — all of it, end to end.
Right now: platforms for creators, businesses, freelancers, and the beach real estate industry.
A cinematic selection of product experiences built with strategy, detail, and technical clarity.
Product definition, UX/UI, architecture, and full-stack development for complete digital platforms.
Moved to Madrid to deepen full-stack web development foundations and accelerate the transition from visual web work into product engineering.
Worked with Next Century Publish, Live and Invest Overseas, and Liberty Latin America. Launched Hanamoss, a small web development company building WordPress and front-end projects.
HTML, CSS, and JavaScript since I was a kid. Long before “product builder” was a job title.
refined is not decoration.
It's the absence of everything unnecessary.
Strip until only the essential remains. A page should breathe before it tries to impress.
Polish is worth it when it guides the eye and earns trust. Otherwise it's just decoration.
Good decisions compound. Components, tokens, rules — the kind of system that gets stronger the bigger the product grows.
Screens are cheap. Real products need pricing, roles, data models, payments, and logic that actually runs.
Essays about the process, the strange beginnings, and the emotional architecture behind building things.
Companies, initiatives, and teams that chose to build with me.